![]() The foundry added two more variants many years later. ![]() The original fonts were Franklin Gothic (1902), Franklin Gothic Condensed + Extra Condensed (1906), Franklin Gothic Italic (1910), and Franklin Gothic Condensed Shaded (1912) – all of these were designed by Benton and issued by the ATF. Franklin Gothic in itself was an extra-bold sans serif type, which was expanded in the course of 10 years. It was named after Benjamin Franklin, one of America’s most prolific printers. Morris Fuller Benton was credited for its design in 1902. It’s commonly employed in headlines than in extended texts because of its ‘ newspaper’ vibe. Nowadays, you can spot this font in print and digital designs. Franklin Gothic belongs to a large family of sans serifs developed by American Type Founders (ATF) in the early years of the 20th century.
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